Thursday, April 24, 2014
YOLO COUNTY NEWS
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Will denim store turn indigo into green?

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February 13, 2009 | Leave Comment

Renew Denim opened Saturday at 222 D St., Suite 9A, next to Cloud Forest Cafe. It is in the spot formerly held by One-on-One Tutoring, which has moved into a smaller space next door.

Owners Barth and Samantha Ballard see their store as a niche market for Davis. They sell premium jeans Ñ new and used, for women and men Ñ at lower prices. Most pairs will be priced between $19.99 and $99.99.

Barth, who grew up in Davis and worked for Levi Strauss in San Francisco for 10 years, said denim is the most important clothing item for people 16 to 27. But in this economy, people canÕt afford to pay $260 a pair. He finds many of the high-end brands in Los Angeles. The jeans are past season, overstocks or liquidated merchandise from brands like Antik, which recently went out of business.

They will carry about 80 percent Òoff-priceÓ jeans, 10 percent used and 10 percent new. Sixty percent of the stock is for women; 40 percent, for men. Current waist size offerings are 23 to 34 for women, and 28 to 42 for men. Samantha said adjustments will be made according to demand.

Renew will give store credit for used jeans, usually half the sale price. Some of those jeans will be adorned by local embroidery artists for resale.

The store is decorated in the retro industrial style of a SoHo boutique. It hands out recycled bags with every jeans purchase, with credits to customers who use them when they return.

Hours are tentatively 11 a.m. to 7 p.m. Tuesdays through Fridays, and 10 a.m. to 7 p.m. Saturdays. It is open today during the bike race. For information, call (530) 297-JEAN. The Web site, still being developed, is http://renewdenim.com.

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Bicycle Bakery, featuring desserts Òso good you will hardly believe they are vegan,Ó started baking in Davis in December and ÒcanÕt keep upÓ with the demand, said Shannon Jewel, who is co-owner with Edie Stasulat.

The women are renting the commercial kitchen in Odd Fellows Hall at 415 Second St. They sell their vegan goods to retail and individual customers all over Northern California, but donÕt have a storefront yet. Customers can place orders by calling (530) 570-1954, and eventually at http://www.bicyclebakeryus.com. Long-range goals include a Davis store with bicycle drive-through and delivery-by-bike service.

As part of the downtown festivities today for the start of the Amgen Tour of California, the bakery will have a booth featuring its vegan delights, bike safety tips, coloring books and drawings for bike helmets. When reached by phone Thursday, Jewel said they were busy preparing the nearly 1,000 vegan desserts for the event.

Jewel said Bicycle Bakery is the only all-vegan bakery in Davis. None of the goods has any animal products. Most ingredients are local and organic, and the treats are packaged in an environmentally sound way.

Favorites include chocolate brownie cake, pineapple walnut carrot cake with vegan cream cheese frosting, and apple spice cake with walnut caramel glaze. Their gluten-free oatmeal raising bars are popular, too.

She said most vegans, if they have a sweet tooth, have to settle for lower quality. These items Òhave a home-baked feel to them,Ó she said. They are also healthier and lower in fat, with real food ingredients.

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Burlington Coat Factory plans to open Friday, March 13, in the former Target space at County Fair Mall, at 1264 E. Gibson Road in Woodland. It conducted two job fairs this month. The store plans to hire 125 people, a news release said.

A grand opening celebration will take place from 10 a.m. to 9 p.m. March 13-15, with food, music and prizes. The store, at about 85,000 square feet, will offer coats, clothing and shoes for men, women and children, a baby department, linens and home decor.

Mall owner Raymond Arjmand, managing member of County Fair Fashion Mall LLC, said renovation of the space took about six months and nearly $4 million, a cost shared with Burlington.

Arjmand said about 20,000 square feet of space is vacant inside the Woodland mall. Additionally, Mervyns closed about a month ago after the chain filed for bankruptcy and liquidated its inventory, leaving the 60,000-square-foot space empty.

Arjmand said he is working aggressively to fill the space, talking with four possible tenants. He

declined to name the stores, but described them as department stores and junior, or smaller, department stores. He wants to find the right fit for the community, a store that will stay long-term.

Arjmand purchased the mall in December 2005 and said he has poured $15 million into renovations.

Burlington has a 10-year lease. The mallÕs other anchors include JC Penney and Gottschalks, which has filed for bankruptcy but reported a 13.3 percent increase in same-store sales for the month of January compared with a year ago.

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Sweet Briar Books owner Sharon Segal wants to quash a rumor. Customers keep telling her theyÕve heard Òthe bookstore near the Co-op is closing.Ó

Well, The Open Bible, at 638 G St., is closing at the end of this month, but her store, at 654 G St., is in its 13th year and Òis happily continuing,Ó she said. The independent store sells used and some new books.

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Davis Creamery reopened Feb. 3, sharing its space with a new addition, Cupcake Craving. The South Davis ice cream shop, at 2191 Cowell Blvd. in Oakshade Town Center, closed temporarily Nov. 16.

Store owner David Robert has simplified the menu, focusing on homemade ice cream with specialty flavors, like (yummy!) Salted Caramel. The base ice cream mix comes from Straus Family Creamery. Organic ice cream is available Ñ the current flavors are Honey and Banana.

ÒWe make the ice cream in the store, one 21Ú2-gallon batch at a time, using the best ingredients available,Ó Robert said.

Cupcake Craving treats are handcrafted specialty cakes in a wide variety of flavors, topped with butter cream or cream cheese frosting and sometimes infused with fillings. Decadent variations of carrot, caramel, lemon, mint chocolate, red velvet and sÕmores are among the flavors.

And if thatÕs not enough sweetness for you, fresh-baked cookies from Fat Cat Bakery are offered.

Prices have been lowered Òso a family of four can come to our store and enjoy a delicious dessert for between $10 and $15, without sacrificing quality,Ó Robert said.

Hours are noon to 10 p.m. Mondays through Thursdays, and until 11 p.m. on Fridays and Saturdays and 9 p.m. on Sundays. Phone (530) 753-7300.

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Ñ Wendy Weitzel is a Davis resident. Her column runs occasionally on Sundays, but her Comings & Goings blog at www.davisenterprise.com is frequently updated. Know of a business coming or going in the area? Contact her at wendyedit@gmail.com

Wendy Weitzel

Wendy Weitzel

Wendy Weitzel is a longtime journalist and Davis resident. She is a former managing editor of The Davis Enterprise, working there from 1998-2008. She has written her Comings & Goings business column since 2001. Today, she does freelance writing, editing, marketing and design.
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