YOLO COUNTY NEWS

Business

Lunchtime Leaders to focus on Yelp, Foursquare

By February 11, 2011

Stewart Savage of Abaton Consulting will present “Promoting your Business with Location-Based Services” at Thursday’s meeting of Lunchtime Leaders.

Savage will introduce attendees to Facebook Places, Yelp and Foursquare, and discuss how these services can be used to increase the visibility of a business.

“Tremendous growth in both the smartphone market and the social media space has created a wonderful opportunity for businesses to promote themselves to an increasingly mobile customer base,” Savage said. “Businesses can use location-based services to build relationships with existing customers, connect with potential customers, create customer reward and incentive programs, and ultimately promote their businesses.

“We will look at what Facebook Places, Yelp and Foursquare have to offer and talk about the pros and cons of each. Bring your smartphone and we can compare the applications on different platforms.”

Lunchtime Leaders is a complimentary leadership development program designed for the business leader dedicated to personal development and business achievement. This program provides business leaders the opportunity to meet like-minded individuals who are focused on achieving business excellence and have a desire to build strong professional relationships while gaining insight into a variety of contemporary topics such as technology, finance and business services.

The information provided in these complimentary sessions will help business owners lead their organization and build a robust and agile business environment while giving their business a financial advantage in this competitive marketplace.

Lunchtime Leaders meets from noon to 1 p.m. on the third Thursday of each month at the Abaton Consulting Presentation Center, 221 G St., Suite 202, in downtown Davis. Space is limited for these free presentations. E-mail Savage at [email protected] to participate.

Visit www.AbatonConsulting.com/LunchtimeLeaders for more information about this complimentary professional development program.

Enterprise staff

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