YOLO COUNTY NEWS

Briefly

All about the difference on radio program

By April 03, 2014

“How She Really Does It,” a radio talk show with Koren Motekaitis airs live from 10 to 11 a.m. Fridays on KDRT 95.7 FM or by live webstreaming www.howshereallydoesit.com

Bernadette Jiwa is the author of three No. 1 Amazon bestsellers on marketing, “Make Your Idea Matter” and “The Fortune Cookie Principle,” and her latest book, “Difference: The one-page method for reimagining your business and reinventing your marketing.”

She is a brand-story and marketing strategist working with entrepreneurs and business leaders from around the world, helping them to apply “difference thinking” to their businesses so they can intentionally craft and tell brand stories that communicate their difference. Her blog TheStoryofTelling.com was voted the Best Australian Business Blog in 2012.

Jiwa joins the show to discuss why story is so important in building your business.

Special to The Enterprise

  • Recent Posts

  • Enter your email address to subscribe to this newspaper and receive notifications of new articles by email.

  • Special Publications »

    Use of this site constitutes acceptance of our Terms of Service (updated 4/30/2015) and Privacy Policy (updated 4/7/2015).
    Copyright (c) 2015 McNaughton Newspapers, Inc., a family-owned local media company that proudly publishes the Daily Republic, Mountain Democrat, Davis Enterprise, Village Life and other community-driven publications.